Founder Coaching
Purpose-built support for founders, co-founders, and owner-operators navigating scale, delegation, board dynamics, succession, exit readiness, or the shift from founder-as-CEO to leader-of-leaders.
EVP Leadership helps San Diego executives, founders, and leadership teams build the conditioning to perform under pressure. Through confidential coaching, structured frameworks, and practical decision-making support, leaders gain clarity, resilience, and execution discipline for growth, transition, and high-stakes moments in the region’s fast-moving business environment.

Confidential coaching and leadership conditioning for executives, founders, owners, and teams facing pressure, growth, or transition.
Purpose-built support for founders, co-founders, and owner-operators navigating scale, delegation, board dynamics, succession, exit readiness, or the shift from founder-as-CEO to leader-of-leaders.
A proprietary 90-day leadership conditioning program that strengthens identity, diagnostic clarity, emotional capacity, decision-making, execution discipline, and momentum control under pressure.
Intensive coaching for leaders facing acute business disruption, leadership transition, financial distress, reputational risk, key-employee loss, or sudden growth strain requiring clear decisions fast.
Practical coaching and operating-system design to help executives delegate authority, install accountability rhythms, clarify success criteria, and break founder bottlenecks that limit growth.
Confidential executive coaching that restores leadership capacity, redesigns operating rhythm, improves recovery cadence, and addresses decision fatigue, overload, and identity-fusion with the business.
Custom leadership programs for executive teams, managers, directors, and high-potential leaders focused on communication, influence, strategic thinking, accountability, change, and performance under pressure.

We begin by slowing the reactive cycle so leaders can separate urgency from noise. For San Diego executives balancing growth, talent competition, and market speed, this creates space for clear, grounded leadership.
EVP Leadership conditions leaders to perform with clarity, discipline, and resilience under pressure.
Advising entrepreneurs and executive teams through growth, complexity, profitability, and sustainable operating change.
The PressurePoint System equips San Diego leaders for fast decisions in competitive markets.
Coaching addresses identity, equity, governance, delegation, succession, and founder-specific leadership transitions.
Virtual coaching with periodic in-person intensives supports busy San Diego executive schedules.
Experienced advisors for executives, founders, and leadership teams.

Founder
Gennifer Baker is a C-level executive consultant and Founder of EVP Leadership, bringing more than 30 years of experience in business strategy and leadership development. Since 2009, she has advised thousands of entrepreneurs and executive teams, helping them increase profitability, strengthen operations, and build systems designed for lasting growth. Gennifer specializes in strategic planning and leadership capacity, with a strong emphasis on aligning day-to-day operations to long-term business goals. Her disciplined, results-driven approach empowers small business owners and executives to navigate complexity, make confident decisions, and scale with intention. Known for treating every engagement as a true strategic partnership, Gennifer is committed to creating meaningful, sustainable change rather than short-term fixes.

Leadership Facilitator
Teri Evans is a Leadership Facilitator at EVP Leadership, bringing a uniquely diverse background spanning healthcare, education, athletics, and organizational leadership. Her career began in music therapy, where she designed therapeutic workshops and piloted a music therapy program in pediatric oncology and cardiac units at Mayo Clinic's Children's Hospital. This foundational work cultivated a leadership philosophy rooted in listening, psychological safety, and experiential growth. Teri has since expanded her expertise to youth development, nonprofit governance, and executive leadership, consistently helping teams strengthen communication and build trust. As founder of Care By Air, LLC, she also demonstrates her entrepreneurial spirit. At EVP Leadership, Teri helps clients develop presence, clarity, and purpose-driven performance.
Executive leadership coaching is a confidential development partnership for senior leaders who need to improve decision-making, communication, resilience, delegation, and execution. EVP Leadership goes beyond advice by conditioning leaders through structured frameworks, real business scenarios, and practical operating rhythms. The goal is stronger leadership capacity that holds up during pressure, growth, transition, and complexity.
Start with a confidential conversation about your current pressure points.
Confidential executive coaching delivered virtually with in-person options for San Diego leadership needs.
San Diego, CA
Service Area
Virtual + In-Person
Delivery
17 Years
Experience
Ask about virtual coaching and periodic in-person intensives.
Proprietary leadership conditioning framework.
Seventeen years advising executive leaders.
Deep C-suite and business consulting expertise.
Share your leadership challenge, current pressure points, and desired outcomes. EVP Leadership will respond with next steps for a confidential scoping conversation.
For immediate assistance, feel free to give us a direct call at (833) 991-0991. You can also send us a quick email at info@evpleadership.com.
For immediate assistance, feel free to give us a direct call at (833) 991-0991. You can also send us a quick email at info@evpleadership.com.