Founder Coaching
Purpose-built coaching for founders, co-founders, owner-operators, and founder-CEOs navigating scale, delegation, board dynamics, succession, exit readiness, and the identity pressures unique to leading what they built.
EVP Leadership helps San Diego founders, CEOs, executives, and leadership teams build the capacity to perform under pressure. Through confidential coaching, the 90-Day PressurePoint System, and practical leadership conditioning, clients gain clearer decisions, stronger delegation, better operating discipline, and sustainable resilience for the fast-moving demands of Southern California business growth.

Confidential coaching and leadership conditioning for executives, founders, owners, and teams navigating pressure, growth, and complexity.
Purpose-built coaching for founders, co-founders, owner-operators, and founder-CEOs navigating scale, delegation, board dynamics, succession, exit readiness, and the identity pressures unique to leading what they built.
A proprietary 90-day leadership conditioning program that strengthens identity, diagnostic thinking, decision-making, emotional resilience, execution discipline, and performance consistency in high-stakes leadership environments.
Intensive support for executives facing acute business crises, leadership transitions, major customer loss, operational ruptures, financial distress, reputational events, or sudden growth strain requiring clear decisions fast.
Coaching and operating-system design that helps leaders delegate cleanly, create accountability rhythms, reduce founder bottlenecks, move decisions down the organization, and reclaim strategic leadership capacity.
Confidential executive coaching for leaders experiencing overload, decision fatigue, sleep loss, irritability, declining performance, or capacity erosion, with practical systems for resilience and sustainable leadership.
Custom leadership programs for executives, managers, founders, and high-potential leaders covering communication, influence, accountability, decision-making, change leadership, operating rhythm, and leadership presence.

We begin with a confidential scoping conversation to identify where pressure is showing up: decision fatigue, founder bottlenecks, stalled growth, team misalignment, or burnout. For San Diego leaders, this often means separating strategic priorities from constant market and operational noise.
EVP Leadership conditions leaders to perform consistently when pressure, complexity, and growth collide.
Over 35 years working with C-Suite executives, small businesses, and entrepreneur-led organizations.
A proprietary 90-day framework for San Diego leaders managing fast growth and high-stakes decisions.
Built for founder identity, delegation, governance, equity, succession, and scale-up leadership transitions.
Confidential virtual coaching with periodic in-person intensives suited to San Diego executive schedules.
Experienced leadership advisors for executives, founders, and teams.

Founder
Gennifer Baker is a C-level executive consultant and Founder of EVP Leadership, bringing more than 30 years of experience in business strategy and leadership development. Since 2009, she has advised thousands of entrepreneurs and executive teams, helping them increase profitability, strengthen operations, and build systems designed for lasting growth. Gennifer specializes in strategic planning and leadership capacity, with a strong emphasis on aligning day-to-day operations to long-term business goals. Her disciplined, results-driven approach empowers small business owners and executives to navigate complexity, make confident decisions, and scale with intention. Known for treating every engagement as a true strategic partnership, Gennifer is committed to creating meaningful, sustainable change rather than short-term fixes.

Leadership Facilitator
Teri Evans is a Leadership Facilitator at EVP Leadership, bringing a uniquely diverse background spanning healthcare, education, athletics, and organizational leadership. Her career began in music therapy, where she designed therapeutic workshops and piloted a music therapy program in pediatric oncology and cardiac units at Mayo Clinic's Children's Hospital. This foundational work cultivated a leadership philosophy rooted in listening, psychological safety, and experiential growth. Teri has since expanded her expertise to youth development, nonprofit governance, and executive leadership, consistently helping teams strengthen communication and build trust. As founder of Care By Air, LLC, she also demonstrates her entrepreneurial spirit. At EVP Leadership, Teri helps clients develop presence, clarity, and purpose-driven performance.
Executive coaching with EVP Leadership includes confidential leadership assessment, decision-making support, capacity building, communication clarity, delegation systems, accountability rhythms, and practical execution frameworks. Engagements are tailored to the leader’s role, pressure points, and business stage. Services may include 1:1 coaching, founder coaching, leadership team work, crisis support, burnout recovery, or the structured 90-day PressurePoint System.
Talk confidentially with EVP Leadership about your next pressure point.
Advising entrepreneurs and executive teams since 2009.
Deep experience with C-Suite and small businesses.
Proprietary framework for performance under pressure.
Use the form to request a confidential scoping conversation. EVP Leadership will help clarify your current leadership pressure point and recommend the right coaching structure.
For immediate assistance, feel free to give us a direct call at (833) 991-0991. You can also send us a quick email at info@evpleadership.com.
For immediate assistance, feel free to give us a direct call at (833) 991-0991. You can also send us a quick email at info@evpleadership.com.